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Will Marx's Wm. Chocolate journey began when his passion for making nutritious, ethically sourced, delicious whole food from scratch spilled over into chocolate. He couldn’t find a chocolate that met his standards so he decided to make it himself, bean-to-bar. Will was able to find other chocolates made with good ingredients, but what he found was still sweetened with refined sugar. It didn't matter if the chocolate was high-end or low-end; organic or conventional; refined sugar was (and remains) in nearly all of it. Wanting something different: pure, smooth, delicious chocolate made with a whole-food, minimally processed, nutritionally complex real sweetener, Will set out to make his own fine chocolate. The result is Wm Chocolate, made in Madison, Wisconsin with just a few simple and pure ingredients. With the exception of the 100% cacao bar, Wm. Chocolate bars are sweetened with unrefined cane sugar. |
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Wm Chocolate Belize Maya Mountains 68% Chocolate Bar - 2oz$7.95 As low as: $7.16Notes of Candied Pineapple, Custard, & Raisin.
The cacao in this bar comes from rainforest farms in Belize's Maya Mountains, where the Maya Mountain Cacao company works with growers to sustainably produce bright, luscious cacao deserving of the high prices it fetches.
Made with organic ingredients. Net wt. 2oz / 57g.
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Wm Chocolate Honduras Wampusirpi 70% Chocolate with Hawaiian Red Salt Bar - 2oz$7.95 As low as: $7.16Notes of Caramel, Marshmallow, & Hazelnut.
Wampusirpi is a remote municipality in NE Honduras where delicious cacao grows untouched by chemical agriculture. As for the salt, it owes its natural red hue to the volcanic “alaea” clay found on Hawaii’s island of Kauai.
Made with organic ingredients. Net wt. 2oz / 57g.
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Wm Chocolate Nicaragua Tenor 85% Chocolate Bar - 2oz$7.95 As low as: $7.16Notes of Truffle, Red Wine, & Cream.
Tenor is a regional blend grown and harvested by farmers in Nicaragua's Matagalpa department and subsequently purchased, fermented, and dried by Ingemann Fine Cocoa. A special fermentation style makes it the perfect source cacao for high-percentage chocolate such as this 85% dark bar. Balanced and earthy, this extra-dark chocolate packs big flavor and a warm tannic bite.
Made with organic ingredients. Net wt. 2oz / 57g.
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Wm Chocolate Ghana 75% Chocolate Bar - 2oz$7.95 As low as: $7.16Notes of Coffee, Chocolate Pudding, & Stout.
Smooth, full-bodied dark chocolate with moderate sweetness and little bitterness. Heavy roast for extra intensity.
Made with organic ingredients. Net wt. 2oz / 57g.
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Wm Chocolate Venezuela Porcelana 70% Chocolate Bar - 2oz$7.95 As low as: $7.16Notes of Chocolate Milk, Coconut, and Cantaloupe.
Porcelana is an extremely rare cacao varietal, famous for its mellow, complex flavors and strikingly pale coloration. Low levels of a dark, bitter pigment present in cacao explain both traits. This bar features ancient Porcelana found by producer Cacao Marquez near the caves of Sorotaima in northwestern Venezuela.
Made with organic ingredients. Net wt. 2oz / 57g.
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Wm Chocolate India Anamalai 65% Chocolate Bar - 1oz$4.95 As low as: $4.46Notes of Grape Jelly, Peanut, & Spiced Tea.
This single-estate cacao grows next to coconut and nutmeg at the Anamalai farm in Tamil Nadu, India’s southernmost state.
Made with organic ingredients. Net wt. 1oz / 28g.
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Wm Chocolate Haiti Kafupbo 80% Chocolate Bar - 1oz$4.95 As low as: $4.46Notes of Raspberry, Black Tea, & Biscuit.
Kafupbo is a farmer-owned cooperative producing world-class organic cacao in northern Haiti. Rich and herbal, with hints of red fruit, layered depth, and remarkably low bitterness.
Made with organic ingredients. Net wt. 1oz / 28g.
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Wm Chocolate Honduras Wampusirpi 100% Chocolate Bar - 1oz$4.95 As low as: $4.46Notes of Walnut, Avacado, & Gruyere.
A smooth, strong, and flavorful interpretation of 100% dark chocolate. This bar’s cacao comes from Wampusirpi, a remote northeastern district of Honduras. There the cacao grows untouched by chemical agriculture – meaning these pristine beans are organic, despite lacking official certification paperwork. Their natural mildness makes for a 100% bar that is both stimulating and approachable.
Made with organic ingredients. Net wt. 1oz / 28g.
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